CAC Calculator
Customer Acquisition Cost determines scalability. Calculate CAC across channels to optimize marketing spend and improve unit economics.
How the CAC Calculator works
Track marketing costs, sales expenses, and new customers by channel. Calculate blended and paid CAC, payback periods, LTV:CAC ratios, and channel performance metrics.
High CAC kills growth. This calculator reveals true acquisition costs, helping you optimize spending for sustainable, profitable customer growth.
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